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SS16 Designer’s Inspiration

By January 22, 2016 BEHIND THE SCENES, NEW ARRIVALS
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New season, new knitwear!

Want to be in the know about next season’s key shapes and colours? Look no further than our interview with the brains behind the new Spring Summer ’16 styles, our Head Designer Stephanie.

She tells us what inspired her designs this season by showing us a glimpse of her moodboard, and explains what qualities we will all be wearing this summer. Bring on the warmer months!


 

“This season, we’ve taken inspiration from the minimal 90’s decade, with particular emphasis on structure and simplistic silhouettes. We’ve used references from the archives of couture design and combined this with interesting yarn techniques for a modern feel.”

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“We’ve looked at primitive, tribal influences to inform our print designs. The main focus for colour has come from the work of artist Callum Innes. He uses a method of layering pigments of colour, which results in a vivid array of tones. We’ve translated these varying hues into a fusion of pale pink, grey marls and indigo ombré details.”

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“In this Spring Summer season, we’ve focused on using natural fabrics like washed silks, linen and cotton. Our signature summer quality, cotton poplin, gives you a freshness when worn making it perfect for warmer days! We’ve also experimented with hand-dyed fabrics, making each piece one-of-a-kind.”

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 “Box pleats, fused trims and slim forms are the key design details and silhouettes for the season. We have also developed the cape shape, which can be seen across dresses, tops and coats. I like to pair these pieces with our slim-lines styles to create an elegant shape that’s versatile and modern.”

Coming soon….

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