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A history of Tennis Fashion

By June 19, 2018 INSPIRATION
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Since 1877, Wimbledon Tennis has been one of the most recognised tennis championships, hosting hundreds of royals, celebrities, and visitors from around the world and playing a central role in the foundation of many famous tennis careers. As far back as the nineteenth century, the accepted tennis outfit for players were plain white, long-sleeved shirts and trousers for men and full-length corseted white dresses and hats for women. It was not until the 1920s and 1930s that the players, (particularly the female players), began to experiment with their clothing. Shorter skirts, shorts and sleeveless tops were all introduced, some more daring than others, to provide ease of movement and an expression of individual personality and style.

While tennis style evolved to be practical and comfortable this was never at the expense of fashion. High-profile athletes like Serena Williams and Maria Sharapova found their own ways to have fun with their outfits, (think tennis dresses made of lace and even denim) and often attract as much attention for what they wear as their backhands. Tennis outfits have often inspired the masses too, like the white V-neck sweater used by Bill Tilden, still today remaining a classic staple in men’s fashion.

Advances in technology have also changed the way tennis outfits look and function. Embracing of nylon, spandex, and other synthetic fabrics has boosted the performance of the players, who were till then wearing everyday fibres, voluminous skirts and heavy undergarments.

We take a brief look back over the years at tennis and the players standing out sartorially on the tennis court.

1900s

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Tennis became very popular in Victorian England, and the clothing matched the fashion of the day: tennis wear was dresses with high collars and long sleeves. Women played tennis in floor-length skirts, stockings, and long-sleeved tops (all of which prevented a full range of mobility). White was the colour of choice and became synonymous with tennis, symbolic of the wealthy upper classes at the time.

1920s

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The Flapper era brought many changes; French tennis player, Suzanne Lenglen caused a stir when she played Wimbledon with bare arms and a knee-length hemline and she was the first to bring headbands on the court. During that decade, French tennis player René Lacoste created lightweight, breathable cotton shirts (now known as polo shirts) and started mass-producing them in 1933. Today, the Lacoste brand continues to manufacture the tops emblazoned with the iconic crocodile (“The Crocodile” was Lacoste’s nickname).

1930s

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In the 1930s, Helen Wills Moody’s courtside uniforms fit in with the loose and boxy silhouettes of the time. Instead of impractical long skirts, Moody preferred to wear pleated knee-length skirts and her signature white visor.

1950s

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Women’s tennis uniforms in the 1950s were all about cinched waists, tight cardigans, and feminine pleated skirts, seen here on the American actress Donna Reed. At the same time, following his retirement, British tennis player Fred Perry launched his namesake sportswear brand in 1952.

1960s

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Mod fashion took the 1960s by storm and quickly arose in tennis outfits. Streamlined tunics were popular, as well the graphic print shorts worn by English players and Marlys Burel of France.

1980s

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From the 70s and widely adopted in the 80s, the bright yellow tennis ball was adopted so that it could be more easily spotted in televised matches, replacing black or white tennis balls from previous years. The decision had an impact on the tennis wardrobe as well, as players opted out of the formal white dress code and began wearing a palette of pastels or bright neon on the court, as seen here on Steffi Graf.

2000s

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Anna Kournikova and Maria Sharapova are two tennis players who became almost as famous for what they would wear on the court as they were for their stellar performances. While Kournikova favoured short, tight, and bikini inspired outfits, Sharapova designed all of her uniforms, adding menswear elements and Swarovski crystals.

2010

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The world famous Williams sisters, Venus and Serena, ushered in an era of outlandish outfits that demanded attention on the court—red and black lace dresses, glitter and diamante and revealing cuts and embellishments. There was no denying their brilliance in tennis and the fashion of the sport.

2018

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Brand endorsements have moved to a whole new level and love it or hate it, are becoming a symbol of a player’s status and have a huge impact on their clothing. Players such Ana Ivanovic regularly displays colourful clothing from Adidas, and Caroline Wozniacki is the latest muse for Stella McCartney’s line for the brand.

With Wimbledon tennis around the corner (2nd July – 15th July), we are eagerly waiting to see which fashion trends will dominate the court this year! What do you think?

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Les 100 Ciels at All Points East

By May 25, 2018 EVENTS
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Summer is approaching and together with it some exciting news of a ten-day musical festival hitting London this May. This brand new ten day event, named All Points East, will first run from Friday 25 May 2018 until the 28th of May at the city’s Victoria Park, followed by a four – day community – focused programme, packed with comedy, food, outdoor cinema and more to reflect the vibrancy of its surrounding area.

The event is split between the opening festival, as well as standalone headline acts by Catfish & The Bottlemen, The National and Nick Cave & The Bad Seeds. Get your tickets now as they are going fast! With tickets ranging between £59.95 and £259.95, All Points East line-up and schedule is as follows:

Friday 25th May: Kicking off with the iconic LCD Soundsystem headlining the stage , the event will follow with artists such as Phoenix, the eclectic Glass Animals, electronic pioneer Richie Hawtin and Berlin club titans Dixon and George Fitzgerald; all together creating a one-of-a-kind experience of unmissable live music.

Saturday 26th May: Following this amazing line-up comes the equally spectacular Saturday night in which the acclaimed The xx will be performing their signature minimalist electronic sound live, whilst pop artist Lorde will be joining them to showcase her exciting latest album ‘Melodrama’.  Mercury Prize winner Sampha will be offering electronic delights from debut album ‘Process’, followed by the Jamaican superstar Popcaan, the dreamy electronic pop of Lykke Li and Rex Orange County!

Sunday 27th May: Going out with a bang on Sunday is the Icelandic superstar and cult legend Bjork who, after four decades, shows certainly no signs of slowing down with brand new album ‘Utopia’. Joined by Beck, whose reputation is growing fast, making him one of the most unmissable performers of the moment.

The Bank Holiday Monday will bring some exciting entertainment, including a street food market curated by Sourced Market, pop-up bars, creative workshops courtesy of Hackney Arts and an outdoor cinema showing movies like The Breakfast Club and Moulin Rouge. In between all that action, however, All Points East continues with a free event called All Points Equal. Themed on 100 years of votes for women in Britain, the event will see live panels, outdoor film screenings (catch Moana, Suffragette, and Made in Dagenham throughout the day), free live music, a staged Suffragette rally, and many more.

We have secured our tickets, what about you?

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Best Summer Reads

By June 23, 2017 INSPIRATION
Beach reading

Summer is officially here and during the holiday season and there’s nothing quite like diving into a new book while relaxing on a beach to escape even further.

It’s time to unwind with one of these page-turners. Whether you’re lounging bedside or tanning by the pool, here are eight books you’ll want to get lost in.

 


 

VILLA AMERICA

Liza Klaussmann, 2015

Klaussmann has fictionalized the lives of Gerald and Sara Murphy, illustrious American expats central to the 1920s arts and literature movements in Paris and Cap d’Antibes, where they built their fabled home Villa America.

Villa america

 

 


 

THE MINISTRY OF UTMOST HAPPINESS

Arundhati Roy, 2017

From the author of The God of Small Things, this highly anticipated novel dazzles with its kaleidoscopic narrative approach and unforgettable characters.

Ministry

 


 

BONJOUR TRISTESSE

Françoise Sagan, 1954

Sagan’s 17 year-old narrator Cecile has a chic life, living in Paris with her charming father and holidaying on the French Riviera. Weave your way through glamorous descriptions and psychological tension in this perfect holiday read.

Bonjour Tristesse

 


 

FATES AND FURIES

Lauren Groff, 2015

An elegant and intricate story of a flawed marriage over twenty-four years, this book will show you that there are 2 sides to every story, and sometimes the keys to a great marriage is not its truths, but its secrets.

Fates and Furies

 

 

 

 


 

VALLEY OF THE DOLLS

Jacqueline Susann, 1966

This is a coming-of-age story that follows Anne, Jennifer and Neely, friends who contend with pretty much all seven deadly sins on their path to fame, from 1945 to 1965.

Valley of the dolls

 


 

TENDER IS THE NIGHT

F. Scott Fitzgerald, 1934

A semi-autobiographical novel that takes the reader through the romantic and melancholic life of several friends whilst bathed in the warmth of the French Riviera sun.

Tender is the night

 


 

ON THE ROAD

Jack Kerouac, 1957

Another semi-autobiographical novel, Kerouac describes his adventures and travels with friends across the United States with a backdrop of poetry and jazz.

On the road

 

 


 

THE ONE PLUS ONE

Jojo Moyes, 2014

From the author of Me Before You, The One Plus One is a captivating and unconventional romance about two lost souls meeting in the most unlikely circumstances.

the one plus one

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Our gift guide

By December 6, 2016 INSPIRATION
gift guide

Be inspired by our Gift Guide and find the perfect presents for your loved ones this Christmas.


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Whether you’re looking for something small or large, we’ve got your Christmas shopping covered.


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Shop here!

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Win a £250 styling session

By August 26, 2016 Competition
inside the shop

Competition time!
Win a £250 styling session with Les 100 Ciels. Enter here | https://goo.gl/5VQKUX

Newsletter

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Summer linens inspired by nature

By July 1, 2016 BEHIND THE SCENES
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Our new dyed linens are inspired by the ever-changing nature of the sky, reflecting our name Les 100 Ciels (One Hundred Skies in French).

From indigo summer skies to golden sunsets, these hues embody the colours of warm climates, whilst the natural linen quality feels fresh and cool.

The tie-dyed linen styles are individually hand dyed, meaning that each one is unique! Ombre colours and prints have inspired our designers throughout this Spring Summer ’16 season and this has been reflected in styles our new golden toned pieces.

Read on to see our moodboards for the new linen styles!


pink

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Shop now | Hue Linen Top          Shop now | Tone Linen Cardigan           Tip: Pair both together!


 

blue hues 2

Hue_Blue_2Tone_Blue_F  Hue_Blue+cardi

Shop now | Hue Linen top         Shop now | Tone Linen Cardigan       Tip: Pair both together!


golden tones

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Shop now | Trace Linen Vest         Shop now | Taint Linen Top      Shop now | Strike Linen Cardigan 

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