In Wool We Trust | Campaign for wool

on October 11, 2016

To mark the global Campaign for Wool, we would like to show our commitment to natural fibres, particularly wool. Read on to learn why wool is a good choice for you, the environment and the fashion industry.

Wool is a fibre that comes from the fleece of sheep. Providing warmth, comfort and durability, wool is also a natural and renewable resource for clothing manufacturing.


wool week 1

Wool fibres have tiny air pockets that keep you warm in winter and cool in summer by absorbing or releasing moisture in the air. Wool is also easy to clean and resistant to stains.

wool week 2

A natural, renewable and biodegradable fibre. Wool has a complex makeup, naturally cleaning the air we breathe around us. Wool has a high nitrogen content making it naturally fire resistant.

wool week 3

Shearing sheep is a vital part of animal care. As wool continuously grows, fleeces can become uncomfortable for sheep especially in warmer weather.


Why do we use wool?

Wool fibres come from a renewable resource and are not man-made and so do not exhaust precious resources in our environment. Wool is an amazing yarn for creating new designs. A durable and high quality fibre, wool keeps its shape so your jumpers can look their best for years to come.

 

Where does our wool come from?

Our wool is sourced from Australian sheep farms, where the most premium
wool is produced. Known for high quality wool, ethical sheep welfare and
environmentally friendly, Australia is the world’s largest producer of wool.


Our wool styles

100% wool

Depending on how fine the wool has been spun, 100% wool can come in a variety of forms. It is versatile, extremely warm and durable. Due to the unique structure of wool, it easily absorbs dye to create beautiful colour variations.

Mateo multi-way jacket

Crafted to suit your personal style, this jacket was designed to be worn in different ways. Wear it long with flowing lapels or turn it upside down and wear it as a short jacket.

Shop here!

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Merino Wool

Sourced from the Merino sheep, merino wool fibres are fine and soft and can be spun into interesting styles.

Rae jumper

This 100% Merino Wool jumper is light weight and easy-to-wear, making it the perfect layering piece in the colder months. Super soft to touch and available in a multitude of colours, this will be your go-to jumper this season.

Shop here!

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Wool Blends

We have combined wool with other natural and synthetic fibres to explore more possibilities in clothing manufacturing such as dyeing, stain resistance, durability and cost

WOOL YAK
A coarse, dense quality that gives structure to garments.

Verna roll neck and Vaugn crew neck jumpers feature contrast colour block panels making them a modern addition to your wardrobe.

Shop Verna here!

Shop Vaugn here!

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WOOL POLYESTER
Creates a yarn with a soft feel and often with a light sheen to the quality.

A thick, wool coat in a straight, structured shape with a double breasted fastening. Odessa is the ideal coat for winter months in a soft speckled grey colour.

Shop Odessa here!

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WOOL VISCOSE
Viscose gives the wool a soft, smooth hand-feel.

Sebina is our wool blend jumper with an asymmetric hem and ribbed details throughout. Sleeves are bracelet length and voluminous to complete this modern jumper. A lovely winter style to wear season after season.

wool week 8

Shop our full wool edit here!

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